I'M

Kevin FARINO.

MIT Educated, Silicon Valley Tested

HARDWARE PRODUCT
DEVELOPMENT CONSULTANT
Workshop in Progress

skill set

PRODUCT VISION

CONSUMER RESEARCH

DESIGN + ENGINEERING

PRODUCTION + VALIDATION

TOOl KIT

SOLIDWORKS SURFACING

SOLIDWORKS FEA

SOLIDWORKS VISUALIZE

ARDUINO PLATFORM

PYTHON / PANDAS

EXCEL

GOOGLE ANALYTICS

ILLUSTRATOR

INVISION

SKETCH

POWERPOINT

KNOW HOW

CONNECTED DEVICES

ROBOTICS

WEARABLES

MEDICAL/HEALTHCARE

USER INTERFACES

HUMAN FACTORS DESIGN

INJECTION MOLDING

MECHANISM DESIGN

METALS

PLASTICS

ADHESIVES

BIO-SENSORS

DATA ANALYSIS

PROGRAM PLANNING

TEST PROTOCOL DEVELOPMENT

MANUFACTURING DOCUMENTATION

I'M HERE TO 

  • STRATEGIZE DEVELOPMENT PATHWAYS TO MEET YOUR GOALS

  • CONDUCT OPPORTUNITY / USER NEED ASSESSMENT

  • DESIGN AND DEVELOP PRODUCTS

  • CONNECT YOU WITH CONTRACT MANUFACTURERS

BRING YOUR INVENTIONS TO LIFE 

wearable electronics
Senior Men Playing Chess
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pROCESS

My process is a data-driven, agile method that prioritizes de-risking the program rather than walking through the gating stages of classic product development. I create value and excite investors and consumers alike by systematically gathering data that validates the product's high-risk unknowns, be it product/market fit, consumer alignment, or technological capabilities. My experience has shown that this methodology promotes a holistic mind-frame through product realization, as well as a bias towards proof.

Each question moves through 4 steps

Step 1:
What do and don't we know?
Step 2:
How do we learn more?
Step 3:
Let's build it!
Step 4:
Produce and analyze data.
  1. Product Requirements

  2. Key Performance Indicators and Metrics

  3. Competitive Landscape

  4. NPS Score

  1. Literature Reviews

  2. Interviews + User Evaluations

  3. Kano and Conjoint Studies

  4. Benchtop Technology Evaluations

  1. Interview Prompts and Surveys 

  2. Prioritization Models

  3. Design Mock-Ups 

  4. Usability Prototypes

  5. Engineering Prototypes

  1. Design Optimization

  2. Market Fit

  3. Product Feature Prioritization

  4. User Personas and Product Journey

Planning Travels

Journey

My process maintains a holistic focus on the highest priority elements of the product, whether it be the feature set, cost, or market fit. Thus, your development journey is determined by what kinds of questions need to be validated. Whether your product is a fast follower or an innovative technology, the development strategy will aim to optimize your costs and timeline to market.

If this is all new to you - click here for a great read on the various steps in the process.

 

PORTFOLIO

Robotic Vacuum
Shark Robotic Vacuum
Sports AI Enabled Wearable
Sports AI Enabled Wearable
Lifesaving Cardiac Wearable
Lifesaving Cardiac Wearable
Public Park IoT Device
Public Park IoT Device
Spinal Implant Surgical Tools
Spinal Implant Surgical Tools
Alarm Clock
Alarm Clock
Audio Effects Pedal
Audio Effects Pedal
Hybrid Car
Hybrid Car
Foot Prosthesis
Foot Prosthesis
Endoscope Lens Shielding
Desktop Lathe
Show More
Image by Jan Antonin Kolar
SharkNinja
Contributions: Technical Product Management: aligned marketing, consumer insight, and hardware+software development teams with a focus on sensor integration and navigation performance
Outcomes: *Amazon Choice* Product 
 
Helios Hockey
  • AI-enabled platform built to collect and analyze data around the fastest sport in the world 
  • Company Website
Contributions: Customer Research, UI/UX Design, Mechanical Design and Engineering, Data Analysis
Outcomes: MASS Challenge FINALIST, Seed funding goals achieved, Beta launch of 500 units
 
Element Science 
  • Autonomous wearable defibrillator and companion mobile app to prevent sudden cardiac death
  • Company Website
Contributions: Usability research and testing, Form-factor design, UI Design (haptics, audio, visual), Bio-sensor development, Electronics packaging, DFM, DFA
Outcomes: FDA approved clinical studies, 140M Series C (Google Ventures, Third Rock Health)
 
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CoAlign 
  • The surgical tool set to support lower lumbar spinal implants
 
Contributions: User Need Research, Risk Analysis, Product Requirements, Mechanical Design and Engineering, Manufacturing / Assembly, Verification and Validation
Outcomes: 22% decrease in surgical time and 40% reduction in effort leading to vocal support of industry leaders and a multi-million dollar acquisition by Styker Spine
 
Who's Hoopin
  • IoT device and mobile app to enable pick-up basketball and provide visibility to public park usage
 
Contributions: Product Vision, Customer Research, Market Analysis, UI Design Language, Mechanical Design and Engineering
Outcomes: Local Community engagement doubled each month over the course of the pilot

There's 9 players at Jose Corenado Playgroud. We need 1 more to run full court. Come down! #Who'sHoopin

  • Twitter
 
DreamMaker FX
  • A platform for musicians to create and interact with audio effects in novel ways through various sensor inputs (think shaking your hand changes your guitar tone)
  • Company Website
Contributions: Market Analysis, Development Prioritization and Timeline, UI and Enclosure Design, Usability Testing and Data Analysis
Outcomes: Pilot launch of 100 units supported by seed funding, early engagement with Audio Companies and Professional Musicians
 
 
Get in Touch!
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 Kevin Farino Consulting